Now, as a short introduction to the video, those of you who know me are already aware that I'm a big football fan. No, not that football - REAL football, as in football that actually involves a ball and feet. We call it soccer here in the States, but everywhere else calls it by its proper name. Anyway, tangent.
South Africa is hosting the 2010 World Cup, and this video, done by a South African celebrity, warns of the increase in sex trafficking that will be made to attempt to meet the demands accompanying an event as huge as The World Cup. It's truly mind-boggling, and something that I, as a football fan, am extremely disheartened by. This evil of trafficking infiltrates even our greatest joys, like seeing England whomp the US in the first round...which will happen. Oh yes, it will.
This Public Service Announcement was created by Firestorm Productions on commission by STOP to serve as an invitation to a number of South African celebrities to participate in a similar project. The PSA will be deployed in the form of a viral marketing campaign driving people to STOP's www.2010humantraffic.org website.
Please go to http://www.stop.givengain.org/ to make donations to this cause.